Selling the Invisible: A Field Guide to Modern Marketing

Record Detail Back

Selling the Invisible: A Field Guide to Modern Marketing

Statement of Responsibility

Author(s)

Harry Beckwith - Personal Name

Edition

The New York Times Business Bestseller

Call Number

47 SES har

ISBN/ISSN

978-0-446-67231-3

Subject(s)

Classification

47 SES har

Series Title

GMD

Book

Language

English

Publisher

Business Plus

Publishing Year

2012

Publishing Place

United States of America

Collation

xxii, 247 p.; 19 cm

Specific Detail Info

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