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Economics of Strategy Seventh Edition


Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment.
David Besanko - Personal Name
David Dranove - Personal Name
Mark Shanley - Personal Name
Scott Schaefer - Personal Name
7th
41 ECO dav
978-1-119-04231-0
41 ECO dav
Book
English
John Wiley & Sons, Inc.
2016
The US
xxii, 520 25cm
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